Five things we’re looking forward to in Cannes
Team AdInMo is heading to Cannes Lions. The ultimate FOMO event for the advertising world and celebration of creativity.
1. We can’t wait to see the shortlist for this year’s Entertainment Lions for Gaming… although do hope one day we’re all gathering in Cannes celebrating creative in-game campaigns not just ads for games.
2. Our CEO Kristan Rivers is speaking at a roundtable hosted by our lovely partners Iion discussing Why Game Advertising is THE Attention-Centric Media Frontier.
3. Lots of chat / eyerolling about cookieless future. Shout out to Adform for flying the flag for deprecation.
4. Meeting lots of partners and future partners to chat how best to engage player audiences – contact us here
5. Equativ Cannes Run Club. 7AM. Honest.
If you are attending the event and would like to have a chat with one of the team, please drop us an email. We hope to see you there.
More…
How Hybrid Monetization Is supercharging the IPL Cricket Season
As the excitement of this year’s Indian Premier League (IPL) grips millions of fans around the world, mobile cricket games are leveraging InGamePlay to benefit from a surge in player engagement and drive higher monetization. AdInMo’s sports portfolio includes the app...
Meet us at HIT Games Berlin 2025
Team AdInMo are super excited to be heading to Berlin for the HIT Games Conference on 24th–25th April. As part of our ongoing mission to help game developers and publishers innovate their hybrid monetization strategies , we’ll be participating in the roundtable...
Game Makers Are Doubling Down on Hybrid Monetization – Here’s Why
Key takeaways from our recent Gamesforum "Mobilize and Monetize" podcast discussing how in-game is driving monetization evolution.The Shift Towards Hybrid Monetization According to AdInMo and Gamesforum's report, 72% of game developers were planning to advance a...