Game Spotlight: 100 Doors Escape from Prison from Peaksel
With 100 Doors: Escape from Prison, Peaksel have unlocked the secret to a great InGamePlay ad integration.
The game is a classic escape-the-room style puzzler with a gritty prison twist, where players must scheme their way to a solution in each cell, each conundrum they solve bringing them closer to their ultimate escape.
In-Game Advertising Integration
The ads that Peaksel have placed in the game are both natural and practical, taking the form of framed pictures on the walls of the various cells the player must escape from. These blend nicely into the background in each level, while also delivering consistent, reliable impressions throughout gameplay. In the video below, we take a detailed look at what they’ve done:
More…
Pioneering Programmatic
From the cookie-less world and first party data to new channels and contextual targeting. At the recent Programmatic Pioneers Summit in London, it was refreshing to NOT hear lots of GAFA (Google, Amazon, Facebook and Apple) bashing, despite the dominance of the...
June European Tour
Meet Team AdInMo in Berlin, Istanbul or London It's definitely great to be back at in-person events and Team AdInMo will be out in force at several upcoming industry events meeting our games and advertising partners. If you’re attending any of the following events...
Game Spotlight: The Wanderer from Jamie Parish
Jamie Parish is a UK-based Unity developer, best known for his 2018 mobile RPG The Wanderer. Jamie worked as the sole developer on the game, and has kept it going since with regular content and QoL updates. The game was published by Greenlight Games. AdInMo recently...