AdInMo launches InGamePlay SDK 3.0 with Clickable Ad Units
Team AdInMo are excited to announced the beta release of its InGamePlay SDK 3.0. InGamePlay 3.0 builds on AdInMo’s existing tech stack which offers multi-format non-interruptive immersive advertising. The latest SDK launches clickable in-game ad unitsdesigned with the player experience at the...
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PG Mobile Game Awards 2024
Nominated again! Please help us win this year🤞 Please be kind to the good guys of in-game advertising and take 1 minute to vote for us in the Pocket Gamer Mobile Game Awards, Best Advertising & UA Service Vote AdInMo if you believe in: 🕹️ Immersive ads make free-to-play games better 💸 Hybrid...
Five things we’re looking forward to in Cannes
Team AdInMo is heading to Cannes Lions. The ultimate FOMO event for the advertising world and celebration of creativity. 1. We can’t wait to see the shortlist for this year’s Entertainment Lions for Gaming… although do hope one day we’re all gathering in Cannes celebrating creative in-game...
Developers must diversify monetization to survive
Following the release or our latest multi-format InGamePlay SDK, PocketGamer.biz, spoke to Kristan Rivers about why we’ve added rewarded and audio ads and what this means to changing landscape of in-game advertising. This article was written by Paige Cook, Deputy Editor for PocketGamer.biz...
Meet us at Gamesforum Cyprus 2024
We just couldn't miss Gamesforum's first ever event in Cyprus on 11th April. The Gamesforum community always brings together the best in ad monetization and we’re delighted to be part of their inaugural event in Cyprus with its vibrant publisher ecosystem.Innovation in Ad Monetization: Our CEO...
Major new release from AdInMo combines player data and multi format support to become the most integrated InGamePlay platform
We've just added audio and rewarded formats to our tech stack so that publishers and advertisers can now reach and monetize players with even more formats from a single ad placement. The comprehensive InGamePlay SDK gives publishers greater choice and control on how best to monetize and retain...
AdInMo appoints contextual tech guru as Chief Product and Technology Officer
AdInMo’s leadership team expansion continues with the appointment of Richard Brindley as CPTO. Previously CIO at contextual targeting pioneers Vibrant Media, he sees privacy-first addressability as the unlock for brand advertisers wanting to reach relevant audiences in-game. We are very excited...
When the hat fits: AdInMo appoints industry veteran John Rankin as Chief Revenue Officer as part of leadership expansion
Industry veteran is a much overused term but AdInMo’s latest executive appointment truly fits the moniker bringing extensive games and advertising industry experience. John rejoins Team AdInMo to head-up commercial strategy for the in-game advertising platform. We're super delighted to announce...
Meet us at Gamesforum Barcelona 2024
The 2024 event season is well underway with Spain being our next stop for Gamesforum Barcelona on 7th and 8th February. Come and meet us! All Gamesforum events feel like you’re hanging out with smart friends. You learn something and you enjoy their company. That’s why we’re excited to be involved...
AdInMo hires industry big-hitter to smash 2024 in-game product innovation bringing Rewarded InGamePlay & Audio into the mix
Former TargetSpot and Azerion executive Adam Pattison joins Team AdInMo as Product Director to spearhead the company’s player-first roadmap. Great news for AdInMo; we've appointed industry leader, Adam Pattison, as its new Product Director. Adam joins from Targetspot where he was the Targetplay...
Meet us at PG Connects London 2024
Meet Team AdInMo at PG Connects London on 22nd-23rd January 2024! We're super excited to be heading to The Brewery next week for Pocket Gamer Connects London. It's going to be an epic start to events in 2024, and we can't wait to meet up with our industry pals and dive into all things ad...
In-game advertising campaign drives search uplift for Brazilian FMCG brand FOODZ
AdInMo and Foodz brand awareness campaign drives an 11.5% Google search increase In our latest case study for brand awareness we reveal the powerful impact of its recent in-game campaign for Brazil-based nutritional food drink company, Foodz. Foodz, which recently featured on business reality...
AdInMo & Usercentrics consent management partnership accelerates European in-game monetization
Developer case study on consent implementation highlights significant uplift across key monetization metrics CPMs, fill rate and ARPDAU. We’ve just published the first results of our joint industry education programme with Consent Management Platform (CMP) Usercentrics to help mobile game...
AdInMo and Kwalee take in-game ads to the next level
An innovative new integration with AdInMo powers Kwalee’s popular truck simulation game Tow N Go to drive monetization and support user acquisition across its portfolio of mobile games. We're excited to unveil a new integration with global mobile game publisher and developer, Kwalee to further...
Maximizing Reach and Revenue: HGC 2023
Our CEO and Co-founder, Kristan Rivers, will be speaking at HGC23 in Berlin next week. Hit Games Conference (HGC) is a popular B2B gaming event runing for two days and featuring talks and panel discussions with many of gaming's leading experts.Mobile Game Publishing: Maximizing Reach and Revenue...
