Create InGamePlay Brand experiences in mobile games.
Engage mobile audiences at their happiest
InGamePlay brand ads connect advertisers with consumers via the mobile games they love. Reach and target diverse player personas of all demographics. Our global inventory is cross-genre from Hyper-Casual to Action and from Fashion to Sports titles; whatever your campaign, there is a player for your brand.
Our click-free ad placements do not interrupt the game like other mobile ad formats. Your campaign is part of the game delivering an authentic brand experience that engages players at their happiest.
Curse of the click and the future of in-game advertising
Kristan Rivers, CEO of AdInMo, explores how the ‘Curse of the Click’ is holding back the creative potential of in-game advertising as a brand advertising channel. Back in the day the phrase “nobody ever got fired for choosing IBM” was a symbol of a brand based on...
AdInMo & SmartyAds partnership connects programmatic buyers to InGamePlay brand advertising opportunities
Advertisers of SmartyAds can now access AdInMo’s global mobile games ad inventory across all Smartphone devices to better engage the hard-to-reach Gen-Z and Millennial audiences. We recently announced a new partnership with a global programmatic advertising ad tech...
AdInMo SDK launches on the Unity Asset Store
New Design Clinic invites developers to benchmark InGamePlay Brand Advertising monetization potential AdInMo’s InGamePlay™ brand advertising SDK from is now available to all mobile game creators via the Unity Asset Store, the global marketplace where game developers...
Access the world’s biggest entertainment audience: Mobile Gamers
Global Inventory
Run geo-targeted campaigns using IAB standard ad creatives. Direct or programmatic through your preferred DSP. Support for Deal ID and OpenRTB.
Diverse Audiences
Millions of brand exposure minutes per day. Reach and target different player persons all mobile game genres and territories.
Campaign Measurement
Viewability and brand effectiveness metrics. 100% focused eyeballs on the screen. 3x better recall than interruptive reward video and interstitials.
Brand Safety
Full campaign control by game genre and demographics. Trusted data. GDPR and COPPA compliant. All campaigns are verified.
Case Studies
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