Game Spotlight: 100 Doors Escape from Prison from Peaksel
With 100 Doors: Escape from Prison, Peaksel have unlocked the secret to a great InGamePlay ad integration.
The game is a classic escape-the-room style puzzler with a gritty prison twist, where players must scheme their way to a solution in each cell, each conundrum they solve bringing them closer to their ultimate escape.
In-Game Advertising Integration
The ads that Peaksel have placed in the game are both natural and practical, taking the form of framed pictures on the walls of the various cells the player must escape from. These blend nicely into the background in each level, while also delivering consistent, reliable impressions throughout gameplay. In the video below, we take a detailed look at what they’ve done:
More…
Make Music Not War
For one night only: 9th May Team AdInMo UK will be switching gears from games to music to Stand with Ukraine #Westandwithukraine and we’ve got one goal: to raise as much money as possible to help those fighting and fighting to survive the war in Ukraine. On 9th May...
5th May: Nathan is Speaking at Startups 101, Turing Fest 2022
Our Head of Game Design is taking part in a panel discussion at Turing Fest's Startups 101 event in Dundee this week! Nathan will join a panel of other recent startup hires including, Lewis Sweenie from Broker Insights and Katy Wood from Hyper Luminal Games. This will...
Stealth Master InGamePlay Case Study
Global hyper-casual games publisher SayGames see in-game advertising as a strategic opportunity to improve player experience and drive incremental revenue. In our latest game developer case study, we take a look at how SayGames integrated AdInMo’s InGamePlay brand ads...