Meet us at Gamesforum Barcelona 2024
The 2024 event season is well underway with Spain being our next stop for Gamesforum Barcelona on 7th and 8th February. Come and meet us!
All Gamesforum events feel like you’re hanging out with smart friends. You learn something and you enjoy their company. That’s why we’re excited to be involved in two sessions at Barcelona as part of day two’s Ad Monetization track.
Upgrade your Reward Strategy: How to engage players immersively
Firstly our shiny new Product Director Adam Pattison is co-hosting a session with our fintech partners ZBD to explore the potential of rewarding players. Rewarded videos have been lucrative for developers but they are a major disruptor to gameplay. The session will explore innovations in rewarded formats including non-intrusive in-game brand ad formats and how to improve retention by valuing a player’s time and incentivising specific behaviours in-game.
Navigating the privacy maze: a chat about 2024 requirements, challenges, and opportunities:
AdInMo’s second session in Barcelona looks at the business end of ad monetization – how to make more money through a privacy-first approach to monetization. Our CEO and co-founder Kristan Rivers will join our consent partners Usercentrics to dive into changes in the ecosystem from the recent AdMob requirements and the upcoming Google Consent Mode to new regulation including the Digital Markets Act and what this all means from an in-game advertising perspective.
We’ll be joined on stage by some amazing publishers and industry experts.
In-game advertising addressability: Curled up on the sofa? Waiting for the train? 5 mins or 5 hours? YES.
Who can advertisers reach with in-game advertising? AdInMo Advisor Meraj Kunarajah has been working with our data science team to lift the hood on different Player Personas. With Google’s cookie deprecation finally rolling out, it’s fair to assume that device ID and...
AdInMo hires industry big-hitter to smash 2024 in-game product innovation bringing Rewarded InGamePlay & Audio into the mix
Former TargetSpot and Azerion executive Adam Pattison joins Team AdInMo as Product Director to spearhead the company’s player-first roadmap. Great news for AdInMo; we've appointed industry leader, Adam Pattison, as its new Product Director. Adam joins from Targetspot...
Meet Team AdInMo at PG Connects London on 22nd-23rd January 2024! We're super excited to be heading to The Brewery next week for Pocket Gamer Connects London. It's going to be an epic start to events in 2024, and we can't wait to meet up with our industry pals and...