Meet us at Gamesforum London 2023
Team AdInMo are off to London for a game monetization show down on 18th October 2023.
We’re delighted to be speaking on two panels next week at the jam packed Gamesforum London 2023:
2:25pm – Privacy: a blessing in disguise? How privacy unlocks revenue for Mobile Game Publishers
Google’s latest requirements have thrust privacy into the spotlight once more. What was once a mere compliance necessity has evolved into a remarkable revenue opportunity for mobile game publishers.
Join us for an engaging panel discussion where industry experts unveil the potential of this privacy evolution. Discover how embracing privacy compliance can ignite your revenue streams, as our panelists share their real-world experiences. Dean Day, CEO of Black Smoke Studios, and Valerio Sudrio, Director of Product at Usercentrics, along with our very own Lewis Horgan as moderator will present data illustrating how a Consent Management Platform (CMP) supercharged in-game advertising monetization for Black Smoke Studios.
Prepare for an interactive dialogue that dispels common myths, addresses concerns, and showcases the untapped power of privacy in the mobile gaming industry.
2:50pm – Innovation in Ad Monetization Panel
Moderated by the lovely Tiffany Keller, Director of Product at Scopely and AdInMo Advisor, this will be a lively panel deisscusion surrounding the latest innovations in game monetization. Join Carly Ostasiewski, Director of Growth at adjoe, Igor Melniks, SVP Business Development at Zebedee and AdInMo CEO & Co-founder, Kristan Rivers.
More…
Developer Case Study – TinyBit Studios
TinyBit Studios is a mobile games developer based in Kharkiv, Ukraine’s tech capital. Huge names such as Plarium, Gameloft, and G5 Entertainment have located regional studios in the city - a ringing endorsement of Kharkiv’s deep pool of game development talent. We...
AdinMo vs. The Status Quo – Why Dynamic In-game Ads are the Future
When traditional digital advertising formats such as video and banner ads first became available within mobile apps, they were seen as game-changers. Giving users the capacity to interact directly with ads via clickthrough and, crucially, giving advertisers the...
The Observer Effect – How Clicks Changed Advertising
In physics, the Observer Effect theory tells us that observing a phenomenon necessarily and inevitably causes that phenomenon to change. This most commonly refers to instruments of measurement interfering with the results of an experiment. In advertising, the ways...