Mobile Games Developer Trends Report 2021
Developer Trends Survey Sponsored by AdInMo
We are delighted to see (for the second year running) this study identify non-interruptive ad formats as the preferred monetization method that most developers will trial in the upcoming months.
Our optimism for the mobile games development industry and the prediction of a bright future haven’t changed and 2021 has been an excellent stepping-stone towards the realization of that vision.
The report contains the results of our most recent survey of the world’s game makers. We’ve broken down the feedback from that survey into six topic areas, shining a light on developers’ current preoccupations.

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Pocket Gamer Connects London
Team AdInMo can't wait to be back at The Brewery again - the iconic home of Pocket Gamer Connects London. The team will be there in force, look out for the orange t-shirts! Our CEO Kristan Rivers will be on stage on Day One (Monday 14th Feb, 3PM GMT) discussing What...
Meet us at Gamesforum Barcelona
It's great to be attending live events again and what better place to start than beautiful Barcelona where Gamesforum hosts it’s latest summit on Thursday 10th February? As part of Gamesforum Barcelona, our CEO Kristan Rivers will be discussing ad monetization in free...
Apex Mobile Media and AdInMo forge partnership to accelerate in-game advertising adoption
In-app adtech provider has partnered with UK based AdInMo to bring in-game advertising to its Canadian clients. InGamePlay brand advertising platform AdInMo and Apex Mobile Media, a leader in mobile in-app advertising have announced a partnership to bring in-game...