Mobile Games Developer Trends Report 2021
Developer Trends Survey Sponsored by AdInMo
We are delighted to see (for the second year running) this study identify non-interruptive ad formats as the preferred monetization method that most developers will trial in the upcoming months.
Our optimism for the mobile games development industry and the prediction of a bright future haven’t changed and 2021 has been an excellent stepping-stone towards the realization of that vision.
The report contains the results of our most recent survey of the world’s game makers. We’ve broken down the feedback from that survey into six topic areas, shining a light on developers’ current preoccupations.

More…
Techstart Ventures backs in-game ad platform AdInMo in $500K seed funding round
AdInMo appoints ex-delta DNA co-founder Chris Wright as Chief Technology Officer 20th, May 2020, Edinburgh: AdInMo, the programmatic ad platform for video games, has secured a $500K investment round led by Techstart Ventures, a leading investor in start-ups across...
Introducing AdInMo’s impression checker tool: optimising ad revenue before deployment
For developers, placing ads in games has historically been an area of headaches and compromises. We all know that traditional in-game advertising sucks; this is exactly why AdInMo offers an alternative solution where the ads placed are non-interruptive, and are...
Staying at home: the staggering worldwide impact on the digital games industry
Amid the Covid-19 crisis, spending on digital gaming has reached record highs of $10.8bn in March 2020 with mobile gaming contributing more than 50% of this total at $5.7bn. This comes as no surprise as many individuals are using gaming as a positive source of...