What developers think about InGame Advertising
We teamed up with the guys from Pocketgamer.biz to support their annual mobile games developer trends survey. Download our latest paper featuring previously unreleased findings from the study with an exclusive look at the monetization and InGame advertising trends.
- Business models
- Monetization strategies
- Impact of InGame advertising on retention and gameplay
- Top features when integrating a monetization platform
We’ll send the paper directly to your inbox
More…
Why mobile will be the key to unlock in-game advertising in 2021
With ad budgets under increased scrutiny in this tumultuous year, mobile advertising has fared well, with a 71% increase in global ad spend year-on-year reported in Q2 2020 - and it’s mobile gaming apps attracting the lion’s share of that spend. A third of the...
Team AdInMo’s predictions for 2021
It’s that time of year when it’s normal to reflect, wrap-up the year and make the odd prediction (read: wild stab in the dark) for the next year. 2020 has of course been an exceptional year globally. We all need something to look forward to so we’ve skipped the wrap...
It’s going to be the best Christmas ever, for in-game advertising
The ‘golden quarter’ is usually exemplified by retailers and luxury brands throwing huge budgets at extravagant festive ad campaigns. But amid soaring Covid cases, national lockdowns and travel restrictions, rising unemployment and uncertainty over Brexit, advertisers...
