Meet Team AdInMo at Gamesforum London
Team AdInMo is really excited to be attending Gamesforum London IN PERSON! We’re looking forward to connecting with industry peers for a focused day of discussion on mobile game ad monetization.
Our CEO Kristan Rivers will be part of one of the key discussions of the day: Ad Monetisation in a Post IDFA Era and how InGamePlay advertising is helping publishers and developers with new monetisation.

John Wright – Panel Moderator
Head of Operations at Luna Labs

Kristan Rivers
CEO & Founder at AdInMo

Vincent Fevrier
VP of Monetisation at TapNation

Felix Braberg
Director of Ad Monetisation at N3twork
More…
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A/B Testing Your InGamePlay Placements
Testing InGamePlay ad placements to understand the full potential and optimize implementation is always recommended. You can enable sandbox mode for device testing and set-up A/B tests to understand impact on your key metrics. Here’s a useful case study from our...
Beyond Banner Ads Part 4: Promoting IAPs to optimize for higher ROI
The final instalment from advisor Tiffany Keller in our series deep-dive series looks at how to harness player intentionality to serve the right message with higher ROI than an impression, with analysis on Spades Fever. When you’ve solved for the Substitution Effect...
Beyond Banner Ads Part 3: Advanced Use Cases
AdInMo Advisor Tiffany Keller continues to put monetization theory into practice reviewing top hybrid casual game Wordscapes with analysis on the use of Ad Removal IAPs and double stacking ad units I’ll continue my meditation on the oft underestimated humble banner ad...