Meet us at DMEXCO 2023
Team AdInMo are heading to DMEXCO.
Next stop on the AdInMo event tour is the beautiful city of Cologne for DMEXCO 2023; the hottest digital marketing & advertising showdown in Europe.
If you’re attending the event, we’d love to connect and chat about all things in-game advertising! Whether its incremental reach for brand campaigns or solutions for attention measurements and addressability InGamePlay should be front of mind at DMEXCO 23. DM Joanne Lacey or Kristina Zhulavska to book a meeting or drop Team AdInMo an email.
More…
Why is everyone still eating at McDonalds?
At DMEXCO 2023, IAB Europe previewed the results of its Attitudes To Programmatic Advertising Survey. Here we lift the hood on one of its key findings: the pivotal shift back to the use of third-party data. DMEXCO is always a great barometer for digital advertising...
Mobile Privacy Webinar: An obstacle or an opportunity?
Join us on Wednesday 20th September 2023, for a free to register webinar with Gamesforum on how to leverage privacy compliance requirements when it comes to mobile games monetization. With Google’s recent announcement about consent management platform requirements,...
InSideInGameInSights with Valerio Sudrio, Director of Product Management at Usercentrics
GDPR has been around for a while now, but often remains the domain of DPOs, lawyers and marketing types. However, understanding data protection regulatory frameworks and managing user consent is also a crucial aspect of app monetization. Episode 5 of...
