Meet us at DMEXCO 2023
Team AdInMo are heading to DMEXCO.
Next stop on the AdInMo event tour is the beautiful city of Cologne for DMEXCO 2023; the hottest digital marketing & advertising showdown in Europe.
If you’re attending the event, we’d love to connect and chat about all things in-game advertising! Whether its incremental reach for brand campaigns or solutions for attention measurements and addressability InGamePlay should be front of mind at DMEXCO 23. DM Joanne Lacey or Kristina Zhulavska to book a meeting or drop Team AdInMo an email.
More…
Rewarding players and privacy is rewarding
From non-intrusive in-game brand ad formats to rewarded play discussion led by Felix Braberg Co-founder, two & a half gamers explored the latest thinking in the rewarded space to better understand the innovations and requirements for monetization & retention....
When the hat fits: AdInMo appoints industry veteran John Rankin as Chief Revenue Officer as part of leadership expansion
Industry veteran is a much overused term but AdInMo’s latest executive appointment truly fits the moniker bringing extensive games and advertising industry experience. John rejoins Team AdInMo to head-up commercial strategy for the in-game advertising platform. We're...
In-game advertising addressability: Curled up on the sofa? Waiting for the train? 5 mins or 5 hours? YES.
Who can advertisers reach with in-game advertising? AdInMo Advisor Meraj Kunarajah has been working with our data science team to lift the hood on different Player Personas. With Google’s cookie deprecation finally rolling out, it’s fair to assume that device ID and...
