Mobile Games Developer Trends Report 2021

Developer Trends Survey Sponsored by AdInMo

We are delighted to see (for the second year running) this study identify non-interruptive ad formats as the preferred monetization method that most developers will trial in the upcoming months.

Our optimism for the mobile games development industry and the prediction of a bright future haven’t changed and 2021 has been an excellent stepping-stone towards the realization of that vision.

The report contains the results of our most recent survey of the world’s game makers. We’ve broken down the feedback from that survey into six topic areas, shining a light on developers’ current preoccupations.

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Maintaining Player Immersion

Maintaining Player Immersion

In-game ads are, of course, a necessity of business rather than design, but they can still be implemented with a level of artistry, to maintain your creative vision.  Player Immersion is one of the most important concepts in game design, and it’s one that traditional...

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Making the Jump to Hyper (Casual) Space

Making the Jump to Hyper (Casual) Space

Team AdInMo is a big fan of Pocket Gamer Connects (we were at the first one in 2014 in London, back in the days when you could shake hands with people) Last month’s digital version wasn’t quite as much fun, but held just as much insight. Our resident game designer...

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What developers think about InGame Advertising

What developers think about InGame Advertising

What developers think about InGame Advertising We teamed up with the guys from Pocketgamer.biz to support their annual mobile games developer trends survey. Download our latest paper featuring previously unreleased findings from the study with an exclusive look at the...

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