InGamePlay Genre Guide

InGamePlay brand advertising is a useful monetization strategy for any free-to-play mobile game. Non-interruptive ads don’t break player immersion and become part of the actual gameplay. 

But that doesn’t mean there is a one-size fits all implementation strategy across different game genres. 

This guide takes a deep-dive genre by genre at in-game advertising best practices and provides useful tips for optimizing your monetization strategy and ad placement integrations depending on your game’s genre.

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Advertising in a Privacy-first World

Chris Wright, Technical Advisor, AdInMo closed out this year’s Digital Transformation Summit by discussing the shift away from metric-based advertising to a more transactional and experiential model.  This article was written by Graham Turner, Sub Editor for DIGIT...

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Who is Team AdInMo? Part 4: Development

AdInMo’s development team brings together a wealth of mobile game development and adtech expertise. We pride ourselves on our SDK being best-in-class and remind ourselves every single day that our tech is going into someone’s game - so don’t break it! We chatted to...

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Meet us at Gamesforum Seattle

Meet Team AdInMo Stateside on Wednesday 26th October It’s almost time to saddle up for the next Gamesforum this time taking place in  Seattle. AdInMo's CEO and Co Founder, Kristan Rivers will be presenting a practical guide on how to monetize with in-game advertising...

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