Maintaining Player Immersion

Maintaining Player Immersion

In-game ads are, of course, a necessity of business rather than design, but they can still be implemented with a level of artistry, to maintain your creative vision.  Player Immersion is one of the...

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Making the Jump to Hyper (Casual) Space

Making the Jump to Hyper (Casual) Space

Team AdInMo is a big fan of Pocket Gamer Connects (we were at the first one in 2014 in London, back in the days when you could shake hands with people) Last month’s digital version wasn’t quite as...

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Off The Rails… and In The Game

Off The Rails… and In The Game

Kwalee integrates AdInMo’s InGame Ads into hyper-casual hit Off The Rails   More than a quarter of mobile game developers plan to start monetizing their free-to-play games with dynamic in-game...

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Revenue Optimization: ARPDAU and ImpDAU

Revenue Optimization: ARPDAU and ImpDAU

For mobile game developers, revenue optimization is of course always top of mind. AdInMo pays developers monthly, based on an impression volume. Our dashboards report several key metrics including...

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We’re hiring an SDK developer

We’re hiring an SDK developer

Job Description – SDK Developer (Unity + Unreal), Full-time / Permanent, Edinburgh   Are you not entertained? Love free-to-play games? Hate all those ads? We do too, and we’re doing something...

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(Un)Reachable Markets

(Un)Reachable Markets

How Parade Media used AdInMo to get their TV products in front of elusive audiences.   The Problem  Like most media companies, independent TV distributor Parade Media relies on a multi-channel...

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