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Team AdInMo’s predictions for 2021

Team AdInMo’s predictions for 2021 It’s that time of year when it’s normal to reflect, wrap-up the year and make the odd prediction (read: wild stab in the dark) for the next year. 2020 has of course been an exceptional year globally. We all need something to...

It’s going to be the best Christmas ever, for in-game advertising

It’s going to be the best Christmas ever, for in-game advertising The ‘golden quarter’ is usually exemplified by retailers and luxury brands throwing huge budgets at extravagant festive ad campaigns. But amid soaring Covid cases, national lockdowns and travel...

AdInMo extends supply-side network with Mobfox integration

AdInMo extends supply-side network with Mobfox integration AdInMo integration opens new channel for Mobfox clients to target mobile gaming  AdInMo, the mobile InGamePlay Brands Ads platform, has completed an integration with global programmatic advertising SSP,...

Maintaining Player Immersion

Maintaining Player Immersion In-game ads are, of course, a necessity of business rather than design, but they can still be implemented with a level of artistry, to maintain your creative vision.  Player Immersion is one of the most important concepts in game design,...

Making the Jump to Hyper (Casual) Space

Making the Jump to Hyper (Casual) Space Team AdInMo is a big fan of Pocket Gamer Connects (we were at the first one in 2014 in London, back in the days when you could shake hands with people) Last month’s digital version wasn’t quite as much fun, but held just as much...