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February Developer Shoutout

February Developer Shoutout Each month we want to give kudos to our developer community. Mobile games development is a fine balance between designing the best games, keeping players happy and paying the bills. We get it. These are the developers pioneering the use of...

Connecting DOOH advertisers with mobile gaming audiences

Connecting DOOH advertisers with mobile gaming audiences Partnership extends Lemma’s online Digital Out Of Home network into mobile games and boosts AdInMo’s reach in key Asian gaming market  AdInMo, the InGamePlay™ brand advertising platform, today announced a...

“Gamers are not who brands think they are”

“Gamers are not who brands think they are” On 18th February our CEO Kristan Rivers will participate in an industry panel hosted by the Mobile Ecosystem Forum looking at the top trends for mobile games in 2021. One of his fellow panellists will be Jonathan...

“You can’t sell an ice cream with a click-through”

“You can’t sell an ice cream with a click-through” Interview with Kristan Rivers, CEO at AdInMo Every year people spend around $60 billion on ice cream. That’s a lot of lolly. Ice cream is widely advertised on TV and on billboards. But in...